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Recognitions & Awards


Las Cruces has been the recipient of a number of important rankings by various organizations and publications.

- Most Secure Mid-Size U.S. City Sperling’s Best Place

- Outstanding Achievement Award U.S. Conference of Mayors

- One of Inc. Magazine’s 2007 Boomtowns

- One of bestboomertowns.com 2009 Best Places to Thrive The website reports it chose the cities based on “key criteria specifically for baby boomer needs: low crime, range of home prices, university access, airport convenience, small town ambiance, state of the art hospitals, good weather and abundant cultural activities.”

- One of AARP’s 2006 Dream Towns to retire Las Cruces topped AARP’s first list of great places to retire based on factors such as the cheapest states to live in as a retiree (based on income, property and sales taxes), weather, recreational opportunities and livability (access to health care and transportation).

- One of the Best College Towns to Retire Money Magazine, November 2005 For the second time in four years, Las Cruces made one of Money’s lists of best places to retire, this time as a college town. The article cited several factors, including Las Cruces’ great weather, amazing views, cultural scene and low cost of living.

- Top 50 Motorcoach Destinations in the United States National Bus Association, 2004 and 2005 Motorcoach charter and tour operators were given a list of cities and asked to rank them according to where they think they will be traveling to or through in 2005.

- Top 10 Cities for Hispanics to Live Hispanic Magazine, 2002 and 2003 The Las Cruces/El Paso area was ranked the fifth-best city for Hispanics to live. The ranking was based on the percentage of Hispanics in the city, political representation, whether you can speak Spanish without feeling like a foreigner and the vibrancy and “hipness” of the Latin cultural scene.

- Best Small Metro Area for Business and Careers Forbes/Milken Institute, 2002, 2003, 2004 and 2005 Las Cruces has ranked in the top five for the last several years on Forbes’ list of Best Small Metro Area for Business and Careers, including a #1 ranking in 2002 and #2 ranking in 2005. The rankings were based on “job growth, earned income, and a measure of activity in critical technologies that foster future growth.”

- Best Place to Live Family Digest, fall 2002 Las Cruces ranked the highest among 300 cities/destinations evaluated in a number of areas determined to be important to families, including crime rate, housing costs, income, pre-college education productivity, family friendliness, weather and affordability.

- One of the Best Places to Retire Money Magazine, June 2002 The article cited several factors, including Las Cruces’ great weather, amazing views, cultural scene, low cost of living, the country’s best Mexican food and, according to the article, possibly the hottest chiles in the United States. The article indicated Las Cruces’ warm climate and mild winters were perfect for year-round activities such as tennis, hiking, golf and visiting attractions like the dunes of nearby White Sands National Monument.

- Top Destination Facilities & Destinations Magazine, 2001, 2002 and 2004 Las Cruces was among 75 cities in the United States selected by the magazine’s readers to receive the annual award recognizing cities for their ability to accommodate groups and conventions.

- One of America’s Top 100 Retirement Towns Where to Retire Magazine, fall 2001 Las Cruces received praise for its diverse culture, high desert climate, low cost of living, open spaces and year-round outdoor activities. It was also one of the few towns selected that ranked below the national cost of living average, and had an average new home price under $100,000. Each city considered was assessed on a variety of categories ranging from the availability of medical care, recreational activities, continuing education and airports, to shopping, dining and cultural and social organizations.

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