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Chamber of Commerce


Having grown up in Pewaukee and working with the family business when I was young, I was always interested in the development of Pewaukee. The first settlers were attracted here by the natural resources of the area, including the lake, lumber, limestone and ability to make a living off the land. Bartering for goods was common practice among the settlers and the Indians living in the area. The settlers built sawmills and grist mills, harvested ice for the nearby meat and brewing industries, built kilns to make lime used for construction, and farmed the land. As the area grew, Pewaukee became a resort destination for the Milwaukee and Chicago upper class. Hotels and summer cottages sprung up around the lake. Hardware stores, taverns, meat markets, bakeries, banks, churches and other businesses served the new and increasing needs of the population. As time passed, businesses had to change due to the decreasing natural resources. Lumber and limestone supplies dwindled. Modern refrigeration eliminated the need for lake ice. Cottages became permanent residences. The impact of the World Wars and the Depression created challenges and opportunities for new businesses. More people chose to live in Pewaukee permanently. Previous luxuries like cars, radios and televisions became necessities. Businesses reacted to meet new demands from the growing economy. Increasing technology and large-scale efficiencies required faster adaptation to survive.

Now competition is global and internet driven. But, the opportunities are also unlimited if you are fast enough and knowledgeable enough to take advantage of it. Using the resources of the Pewaukee Chamber of Commerce can be an advantage for businesses and consumers alike. The Chamber, like any business, needs to change to keep up with the needs of the community. With a mission of growing business, education, and advocacy for our members, we adjusted our strategies to help keep up with the times and the needs of our members.

The lake and tourism remain as constants over the years. Business Week ranked Pewaukee as the best affordable suburb in the U.S. in 2009. Local businesses can increase their ability to learn, grow their business, and become partners in the community through the Chamber of Commerce. Even with the increased growth and change, Pewaukee still has a distinctive community spirit. That spirit has driven businesses and residents alike to become what it is today. The Chamber recognizes this through an Annual Awards Gala for citizens and businesses who have contributed to the advancement of the community. Supporting or joining the Chamber helps to keep that community spirit alive and growing in what is sure to be a continued rapid pace of change in the future. The Chamber welcomes your participation!

Bill Miller
President, Board of Directors
Pewaukee Chamber of Commerce

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